I’ve seen this posted in a few places, and it’s really making me crazy.
http://www.news.com/8301-10784_3-9920399-7.html
It’s NBC saying they want to be back on itunes, but with much stronger anti piracy measures… yeah, that’s the way to win this war, make it more difficult to watch your content. Alienate your customers, treat them like criminals, and make it more difficult to watch their shows. This is another example of big media not getting the big picture. They really don’t get it. The way to keep people from pirating your stuff, is to make it available, and make the legitimate ways to get your shows, the best way to get them. DRM doesn’t work. While the music companies are starting to get it (mp3′s without drm on amazon and itunes), why are the video content owners not listening to the lessons that music industry is just finally figuring out. I don’t understand why do they want to make it more difficult for the people who legitimately acquire their shows to watch them? It makes no sense.
It’s simple, when pirating via torrent is the easiest way to watch the content, that’s the route people will take. Like water, content wants to take the path of least resistance.
/ rant